Buying that special someone a book for their birthday or Christmas is on the decline in the United Kingdom. The Nielsen Book Survey has just decreed that the share of books bought as gifts fell from 24% to 22% – equating to a decrease of nine million books.
Jo Henry, director of the research, said that the decline in giving books as gifts would be of particular concern to publishers and called it a “concerning trend” which has also been seen in the US. Gifts accounted for 22% of book sales in 2013, down from 24% in 2012. She is calling for more research to find out the reasons why people are not buying books as gifts as much anymore.
Here are some ways to customize books as gifts. Are you giving Barefoot Books this festive season? If so, we’d love to see a picture of a young one enjoying the their Barefoot present. Please send photographs to us at and they may end up in an upcoming post. Thank you!
If you’ve got a coffee table or bank account big enough to collect all of them, 2013 was a pretty fine year for beautifully packaged books that were interesting reads, but could also make any room look smarter. For those of you who plan to give books as gifts this holiday season, we’ve collected some excellent options published within the past 12 months.